In any video that’s produced, the pre-production phase is critically important. So, what is it? Pre-production begins at the onset of a video project, after contracts are [...]

In November 2018, we partnered with Frosted Lens Entertainment and Poorductions to create a short film shot right here in the Capital Region! This film came to [...]

Modern marketing is built around creating a cohesive brand identity, building a consistency of character around a company, and its products and services, that make it [...]

A video isn’t just a video when there’s a whole range of types and styles to choose from. This month we’re taking a look at some [...]

Over the past decade, the proliferation of filmed content upended expectations of how, where and when we consume media. There has been explosive growth in original [...]

There are a lot of questions to be asked when businesses first start thinking about using video for their marketing needs. How much is a professional [...]